Yes, it really smells of chewing gum and something more sweet, the flavor is a little intrusive, but it quickly disappears. The balm itself is colorless, not greasy, not sticky. Lips moisturizes well, but disappears pretty quickly, after 20-30 minutes you have to use it again. In general, nice, nice thing. You can try it once, but if you are looking for a more serious moisturizing, then I advise you to look at something else.