In the photo tone somewhat brighter than it actually is, and more red (or is it on my monitor so). On the lips look very natural and noble. Almost no odor, but one that is present (barely perceptible) I would not call very pleasant (but this is not a minus for me). It falls well moisturizes, keeps as a regular lipstick (that is, you need to correct every hour and a half). The only negative - is that the rod is fixed is not very good, so unscrew carefully and exactly as long as necessary for the application.